Media Relations Tag

The Key Message is King

  In public relations first impressions are everything. You only get one kick at the proverbial can to make a lasting and positive impression with your target audience. So whether you’re talking to media, influencers or consumers it’s imperative to establish what you want to…

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TIFF Birks Diamond Tribute 2017

On September 12, Birks and Telefilm hosted one of the most dazzling traditions at TIFF. The Birks Diamond Tribute to the Year’s Women in Film saluted twelve of Canada’s most accomplished talents. This year’s Honourees reflect Canada’s rich talent and the diversity of storytellers from…

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