EAST SIDE MARIO’S LAUNCHES MARIO IN MINUTES DELIVERY SERVICE

EAST SIDE MARIO’S LAUNCHES MARIO IN MINUTES DELIVERY SERVICE

Vaughan, ON – April 19, 2016 – East Side Mario’s is now delivering its famous Amore, along with its great tasting, everyday deals, right to your doorstep. Today, the popular Italian chain launched Mario in Minutes – a national pick-up and delivery service designed to provide busy families with an even more convenient way to enjoy East Side Mario’s delicious Italian meals.

“Canadians are looking for convenience and East Side Mario’s is excited to provide an easy and delicious way to help simplify their busy lives with our new national delivery service,” says Sean Dennehy, Senior Brand Manager.

To ensure Pick-Up and Delivery guests get the same friendly and attentive service they have grown accustomed to in East Side Mario’s restaurants, East Side Mario’s has created a dedicated guest services team to handle all phone orders. East Side Mario’s is also implementing a new technology to handle web and mobile orders. Guests simply visit www.eastsidemarios.com or call 1-844-505-LALA (5252) to place an order.

In addition to added convenience, today, to celebrate this initiative, East Side Mario’s introduced an irresistible Build Your Own Pasta or Pizza for $11.99 deal that is running until May 1. Pasta lovers can choose from five cuts of pasta, seven signature sauces and one of five toppings. Pizza lovers start with East Side Mario’s new 10” hand-tossed, thin crust dough, Mario’s signature tomato sauce and mozzarella cheese and then add their two favourite toppings. The pasta and pizza deals both come with East Side Mario’s Famous All-You-Can-Eat soup or salad and garlic homeloaf.

About East Side Mario’s

East Side Mario’s has been bringing Canadians “a little Italy in every bite” since 1987. Known for its hospitality, passion for great food and fun, East Side Mario’s is focused on providing delicious Italian meals at great value.  East Side Mario’s is owned by Cara Operations Limited, Canada’s largest full service restaurant company which also owns some of Canada’s most recognizable brands, including Swiss Chalet, Milestones, New York Fries, Montana’s, Bier Markt, Kelsey’s, Fionn MacCool’s and Harvey’s. For more information, visit www.eastsidemarios.com.

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Media Contact:

Katherine Clark

Cowan & Company

katherine.clark@cowanandcompany.ca

(416) 462-8773 ext. 55