East Side Mario’s 150 Every Day Pasta Passes Sell Out in Less Than Two Minutes

East Side Mario’s 150 Every Day Pasta Passes Sell Out in Less Than Two Minutes

Vaughan, ON – July 12, 2017 – There was hardly time to say Budda Boom Budda Bing before East Side Mario’s 150 Every Day Pasta Passes were scooped up. The 150 exclusive passes, which enable each holder to enjoy pasta, all-you-can-eat soup or salad and garlic homeloaf every day for two months for just $100 sold out in one minute and 48 seconds. Lucky passholders can start enjoying their delizioso deal this Saturday (July 15) through September 15.
 

“This is a very big year for Canada so we wanted to offer a once-in-150-years deal to celebrate it,” says Sean Dennehy, Director of Marketing, East Side Mario’s. “Worth more than $1,000, we knew the Every Day Pasta Pass was an incredible deal. We just didn’t realize how fast they would sell out!”
 

To be eligible to purchase the Pasta Pass, individuals simply had to join East Side Mario’s la famiglia by signing up online for its VIP list. Those lucky people were sent a direct link to purchase the pass. More than 6,000 people visited the site and when the pass went on sale at noon EST July 1 it sold out instantly.
 

Lucky passholders can enjoy any of the pastas* on East Side Mario’s menu, including guest favourites such as Lasagna, Linguine Chicken Tetrazzini, Sausage & Peppers Penne and Spagettini and Meatballs along with East Side Mario’s famous all-you-can-eat soup or salad and garlic homeloaf every day for the next two months.

 

To receive information about East Side Mario’s future deals, sign up to “Join The Famiglia” at eastsidemarios.com or dine in and log-on to East Side Mario’s guest Wi-Fi.
 

About East Side Mario’s
East Side Mario’s has been bringing Canadians “a little Italy in every bite” since 1987. Known for its hospitality, passion for great food and fun, East Side Mario’s is focused on providing delicious Italian meals at great value. East Side Mario’s is owned by Cara Operations Limited, Canada’s largest full service restaurant company which also owns some of Canada’s most recognizable brands, including Swiss Chalet, Milestones, New York Fries, Montana’s, Bier Markt, Kelsey’s, Fionn MacCool’s and Harvey’s. For more information, visit www.eastsidemarios.com.
 

* Valid for dine-in only. Not valid in combination with any other offer, coupon or promotion. Beverages, gratuities, additional toppings and add-ons extra. Valid only in Canada (excluding Quebec). Only at participating locations
 

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Media Contact:
Katherine Clark
Cowan & Company
katherine.clark@cowanandcompany.net
(416) 462-8773 ext. 55